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Starszy specjalista ds. Digital Marketingu
Lubieszyn (pow. policki)
Wygasła: 01.06.2023
pełny etat
umowa o pracę
praca stacjonarna
praca hybrydowa
starszy specjalista (Senior)
Obowiązki:
Sprawne tworzenie od podstaw landing page’ów, newsletterów, mailingów oraz koordynacja działań z tym związanych, dobór narzędzi, współpraca z innymi działami, zbieranie treści
Tworzenie i prowadzenie kampanii Google Ads, Meta Ads, LinkedIn Ads na rynku polskim i rynkach zagranicznych
Monitorowanie i optymalizowanie wskaźników kampanii
Tworzenie i realizowanie testów A/B w ramach kampanii
Umiejętności graficzne – tworzenie lub edycja prostych plików graficzno tekstowych typu manual, guidebook czy inne
Kompleksowe przygotowywanie webinarów (ustawienie całej ścieżki prospecta)
Przygotowywanie copy sprzedażowego
Analiza wyników i opracowywanie raportów z prowadzonych działań
Analiza nowych rozwiązań na rynku w zakresie marketingu online oraz analiza konkurencji
build and update value propositions targeting specific market segments
manage all aspects of product communications, including responsibility for the communications roadmap and launch plans
manage and create content that is relevant for our prospects and clients – such as help guides, sales decks, documentation, webinars, product videos, blog posts, emails and press releases
create nurturing materials and product campaigns to generate high quality leads, convert them into clients and speed up sales cycles
craft compelling value-driven messaging and content for campaigns and product launches
implement SEO best practices to ensure that target groups find FDomes products easily
implement digital content strategies across all online channels
work with various teams (sales, marketing, product, delivery) to translate technical details into benefits for target groups
follow and analyze market trends, pricing, and competitors to position products
measure the results of content marketing activity to optimize future marketing campaigns
build and update value propositions targeting specific market segments
manage all aspects of product communications, including responsibility for the communications roadmap and launch plans
manage and create content that is relevant for our prospects and clients – such as help guides, sales decks, documentation, webinars, product videos, blog posts, emails and press releases
create nurturing materials and product campaigns to generate high quality leads, convert them into clients and speed up sales cycles
craft compelling value-driven messaging and content for campaigns and product launches
implement SEO best practices to ensure that target groups find FDomes products easily
implement digital content strategies across all online channels
work with various teams (sales, marketing, product, delivery) to translate technical details into benefits for target groups
follow and analyze market trends, pricing, and competitors to position products
measure the results of content marketing activity to optimize future marketing campaigns
build and update value propositions targeting specific market segments
manage all aspects of product communications, including responsibility for the communications roadmap and launch plans
manage and create content that is relevant for our prospects and clients – such as help guides, sales decks, documentation, webinars, product videos, blog posts, emails and press releases
create nurturing materials and product campaigns to generate high quality leads, convert them into clients and speed up sales cycles
craft compelling value-driven messaging and content for campaigns and product launches
implement SEO best practices to ensure that target groups find FDomes products easily
implement digital content strategies across all online channels
work with various teams (sales, marketing, product, delivery) to translate technical details into benefits for target groups
follow and analyze market trends, pricing, and competitors to position products
measure the results of content marketing activity to optimize future marketing campaigns
will assist incoming leads with enthusiasm, converting them into clients, but also knowing when to surrender ;),
is a conqueror, not afraid of targets and KPIs,
will look after current FDomes clients – we are searching for someone who knows how to create partner relationships with clients – at every stage of the sales process